We help determine the best path for you to develop your product identity and brand DNA. Our goal is to create designs that are compelling, with an aesthetic design driven by a customer focus and functionality. Our goal is to use design to help your business grow. In today's visual world, you need to make sure your products communicate a story of your brand values and of customer focus. Let us help you build your product story.
It can be hard for your product to stick out from the crowd. We will take your ideas and work with you to establish your product DNA and reinforce your brand identity. After clarifying the goals for your product we will design product iterations that convey your story to your customers.
Leveraging your current brand identity we can help you evolve your brand DNA and the positive attributes and recognition you need to keep your business flourishing.
Principal of Independent Design Solutions with many years of continuous experience in Heavy off-road Ag and CE equipment. Years of consulting experience with CNH Industrial, Caterpillar, Samsung, Baxter, Amana, among dozens of other manufacturers of vehicles, computer equipment, medical equipment, consumer appliances and toys. The result of this work includes over 40 patents in vehicle design and consumer products, and multiple design awards.
Through sketches, illustrations and 3D modeling data, we explore a variety of aesthetic themes and technical approaches to solve the product requirements.
As the design concept is further identified and refined, increasingly detailed and accurate 3D data is developed for manufacturing and production intent.